We
know
Fit

We create our collections with you in mind and our Shape & Fit dresses are no exception, with features such as hidden panels to hug your curves, flattering drapes, illusion-creating designs and carefully considered necklines and sleeves.

Shop Dresses Explore Shape & Fit

Great value in sizes 10-32

New Season Cover Ups

Shop Coats & Jackets

Off-duty Style

Shop Tunics

Find your
Denim Fit

Walk this way and get ready to do more in denim. Featuring shapewear design, with panels to flatten and technology to lift and hold in all the right places. Say hello to a fabulous new silhouette.

View Denim Guide

Shop All Denim

Free Click & Collect on orders over £40*

Essential Layers

Shop Knitwear

Upgrade Your Home

Shop Smart Tech

Ankle Boot Season

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Joe Browns

Joe Browns has become famous for its stand-out, vibrant and patterned garments designed to provide 24 hours of uncompromised style. Shop now for an exclusive range of larger sizes to fit all.

Shop the Brand

Suits
You

Add a touch of class to your Autumn wardrobe with our tailoring and formal pieces.

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Furniture
Price Crash

Shop the Offer

JD Williams, The Lifestore, is a shop designed with you in mind. Offering everything you need to live your colourful life from on-trend women’s fashion in sizes 10-32, to footwear, accessories, gifts, home furnishings & electrical goods.*selected lines only.

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WeknowFit